Jonah P. Langenbeck: Data-Driven Marketing Strategist. Jazz Dad. Digital Bricoleur.
Hi, I’m Jonah Langenbeck. I’m a marketing strategist, brand builder, and digital bricoleur living and working in New Orleans.
Welcome to my digital garden, where I collect my work, notes, what I’m up to now, and interesting tidbits. It’s a space to learn in public and a platform to facilitate my love of old-school blogging and digital bricolage.
As a seasoned marketer with over two decades of experience, I’m proud of my proven record of accelerating growth. Through my professional experience, I’ve learned that building a remarkable brand takes more than just marketing tactics and campaigns — a truly great brand is the sum of an organization’s purpose, products, team, and customer experience that comes to life through every touchpoint. I’ve used that philosophy to increase awareness, revenue, engagement, and press coverage for organizations large and small.
I’d love to work with you if you are starting or growing a brand you believe in.
HONORS
2020
New Orleans Ad Federation Addy Awards
- Best Of Show | Platinum | Gold, Campaign
- Owning an Entire News Cycle: D-Day 75
- Gold, Editorial Coverage
- Front Page Cover Story on The New York Times
- Gold, Broadcast Editorial
- The Historian Becomes the Co-Anchor on CBS This Morning
- Gold, Broadcast Editorial
- CNN Feature Segment
PRSA Silver Anvil
- Winner, Campaigns
- Owning an Entire News Cycle: D-Day 75
2018
New Orleans Ad Federation Addy Awards
- Best In Show, Campaign
- Arsenal of Democracy
- Gold, Campaign
- Arsenal of Democracy
- Gold, :30 Spot
- Arsenal of Democracy
- Gold, Out of Home
- Arsenal of Democracy
2017
W3 Award
- Gold, Website Features-Visual Appeal-Experience
- The National WWII Museum Website Redesign
Communication Arts
SPEAKING
2020
MMGY DMO Mojo
- Keynote Speaker “From Andrew Higgins to The National WWII Museum: Marketing Strategy Built On History”
2019
Tulane University Freeman School of Business, Cultural Tourism Marketing
- “Effectively Reaching In-Market Tourists”
Tulane University Freeman School of Business, Social and Digital Media
- “Digital Marketing at The National WWII Museum”
2018
American Marketing Association
- “Making It All Work: Marketing Strategies at The National WWII Museum”
Southeastern Louisiana University
- Marketing Week Keynote Speaker
- “Making It All Work: Marketing Strategies at The National WWII Museum”
Nonprofit Technology Annual Conference
- “Anatomy of A Non-Profit Website”
American Alliance of Museums Annual Conference
- “The National WWII Museum Reimagines Its Web Presence”
Skills
Marketing Strategy – Digital Media – Marketing Campaigns – E-commerce – Data Analysis
SEO – SEM – User Experience – Web Design – Analytics – Quant / Qual Research
Revenue Generation – Customer Engagement – Value Proposition – Email Marketing
Social Media Marketing – Training & Development – Budget Administration
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